Master Degree In Marketing Management by IU
Strategy and creativity – marketing offers you a broad spectrum of career opportunities. Start your online programme in Marketing Management now!
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Learning Format
Fully Online
Duration
12- 24 month
Bachelor Degree
IU Germany
400+
Hiring Partners
About Program
The IU Master’s in Marketing Management online provides you with the foundation for a successful career in both large and small companies across the world.
Key Highlights
Fully Online Learning
3 Guaranteed Interviews
Career-Essential Soft Skills Program by Smart College
Alumni Status of IU
Free German Classes
Job Assistance with Global Partners
Flexible Schedule
No IELTS Required
Mentor Support
International Learners Community for Doubt Clearance
WES Recognised
Live Instructor-led Data Science Certification Course
18 Months Post-Study Work Visa
3 Guaranteed Interviews
The International University of Applied Sciences (IU) is an educational institution that offers an environment of motivation, innovation, and excellence. The university places a strong focus on the quality of its courses and faculty, along with a determination to provide excellent services. Its flexible study programs are designed to suit your professional goals.
Get more information
About IU
Key achievements of IU:
- Learn from Germany’s largest university.
- Ranked No. 1 online university in Germany – QS Ranking
- Accredited by the German Council of Sciences, AACSB and received five FIBAA premium seals
- Five-Star QS High-Quality Education
- 75000+ Alumni from 110 countries.
- Get access to the International student career office
- 94 percent of IU graduates get a job within the first three months of graduating and, after two years, an average of 80 percent have management responsibilities – Topuniversities.com
Upon the completion of this program, you will:
- Receive an Master's Degree in Management from IU
- Have alumni status of IU
Who can apply for this Master Degree In Marketing Management program?
- Anyone with an undergraduate degree with a minimum of 50% marks
- Minimum of one year of professional experience
- Professionals looking to grow their career with a Master degree in Management
- Professionals wishing to make a transition to mid-level and higher positions
Work in Germany
You will get to work in one of the strongest economies in the world, with the fourth highest GDP and 94% employment rate.
Global Exposure
You will gain exposure to the German corporate world and global network.
Post-Study Work Visa
Students can apply for a post-study work visa, which will be valid for 18 months.
Germany PR
There is a high chance to get Permanent Residence (PR) in Germany.
Low Cost of Living
Germany has an affordable cost of living.
High Salary Packages
The average salary in Germany after completion of the course is $100K p.a.
Skills to Master
Leadership
Managerial Economics
Corporate Finance
Financial Management
Marketing
Entrepreneurship
Innovation
Master In Management Course Content
60 ECTS
Module ECTS International Marketing
5
Advanced Research Methods
5
International Consumer Behavior
5
Applied Marketing Research
5
Online and Social Media Marketing
5
Seminar: Current Issues in Marketing
5
Module ECTS Digital Business Models
5
ELECTIVE A
10
Master Thesis
15
Elective A
In your 2nd semester, you’ll need to choose an elective module, which you can choose from one of the following modules:
Module ECTS Business Analyst
10
Communication and Public Relations
10
Digital Marketing Controlling
10
E-Commerce
10
Product Development and Design Thinking
10
Sales Management
10
Strategic Marketing and Branding
10
UI/UX Expert
10
Salesforce Consultant
10
120 ECTS
Module ECTS International Marketing
5
Advanced Research Methods
5
International Consumer Behaviour
5
Applied Marketing Research
5
Online and Social Media Marketing
5
Applied Statistics
5
Module ECTS Seminar: Marketing Responsibility
5
Strategic Management
5
Advanced Marketing Controlling
5
Digital Business Models
5
Digital Analytics and Strategies
5
Seminar: Current Issues in Marketing
5
Module ECTS Marketing Project
5
Leadership
5
Elective A
10
Elective B
10
Module ECTS Master Thesis & Colloquium
30
Elective A
In your 3rd semester, you’ll need to choose an elective module, which you can choose from one of the following modules:
Module ECTS Business Analyst
10
Communication and Public Relations
10
Digital Marketing Controlling
10
E-Commerce
10
Product Development and Design Thinking
10
Sales Management
10
Strategic Marketing and Branding
10
UI/UX Expert
10
Salesforce Consultant
10
Program Highlights
- Online learning
- 60/120 ECTS
- Master Degree from IU
- 18 Months Post-Study Work Visa
Interested in This Program? Secure your spot now.
The application is free and takes only 5 minutes to complete.
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Career Services By Smart College
Over 20+ live interactive sessions with an industry expert to gain knowledge and experience on how to build skills that are expected by hiring managers. These will be guided sessions and that will help you stay on track with your up skilling objective.
Resume & LinkedIn Profile Building
Get assistance in creating a world-class resume & Linkedin Profile from our career services team and learn how to grab the attention of the hiring manager at profile shortlisting stage
Our Alumni Works At
Program Fee
Master In Management FAQs
Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF).
We accept the following English language skills certificates*:
TOEFL (minimum 80 points)* or
IELTS (minimum Level 6)* or
Duolingo English Test (minimum 95 points)* or
Cambridge Certificate (minimum Grade B)*
Is English your native language, or have you graduated from an English-speaking school or university? Then you do not need to prove your English language proficiency.
Get in touch with our study advisors for more details.
*Proof must be provided before the start of the study and must not be older than five years.
No, you cannot skip the prerequisite course(s) provided by IU.
- Completed undergraduate degree with 240 ECTS.
- Your degree must be from a state or state-recognised higher education institution/university
- You must have achieved a final grade of at least “satisfactory” or Grade C equivalent in your previous undergraduate degree
- Proof of at least one year’s professional work experience completed prior to the start of study programme. Work experience must have been gained after completion of your undergraduate studies
After successfully completing this Master Degree In Marketing Management, you will receive a Master from IU.
I’m Interested in This Program
- Non-biased career guidance
- Counselling based on your skills and preference
- No repetitive calls, only as per convenience
- Rigorous curriculum designed by industry experts
- Complete this program while you work